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Title: | Differences between e-commerce buyers and non-buyers in Colombia: The moderating effect of educational level and socioeconomic status on electronic purchase intention |
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Author: | Sánchez-Torres, Javier A.; Arroyo Cañada, Francisco Javier; Varon-Sandoval, Alexander; Sánchez-Alzate, James-Ariel |
Other authors: | Universitat de Barcelona |
Abstract: | |
Subject(s): | -Comerç electrònic -Conducta dels consumidors -Colòmbia -Electronic commerce -Consumer behavior -Colombia |
Rights: | cc-by-nc-nd (c) Sánchez-Torres, Javier A. et al., 2017
http://creativecommons.org/licenses/by-nc-nd/3.0/es |
Document type: | Article Article - Published version |
Published by: | Universidad Nacional de Colombia |
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