This study analyses the extent to which there is an overlap in the territorial distribution and attractiveness of tourism images distributed via three different media: official tourist brochures, travel guides and user-generated content (Instagram). We applied a mixed-method approach, which included spatial analyses and cartography, to study the promotion of tourism in Montevideo (Uruguay). The results indicated a partial overlap between the locations captured in user-generated images and those promoted by official tourist brochures and travel guides. The findings suggest a territorial distribution of tourism images that is clearly differentiated according to the source(s). This provides useful insights for applications of social media into future geographical and image management research.
This work was supported by the Spanish National PlanCSO2015‐64643‐R and by the Generalitat de Catalunya’s (2017SGR145).
English
Turisme; Xarxes socials; Uruguai; Tourism; Social networks; Uruguay
Elsevier
info:eu-repo/grantAgreement/MINECO//CSO2015-64643-R/ES/LA GESTION ESPACIAL DE LA CONFLICTIVIDAD SOCIAL. LA ORDENACION URBANA DE LOS ESPACIOS COLECTIVOS Y LAS MORFOLOGIAS ARQUITECTONICAS/
Versió postprint del document publicat a: https://doi.org/10.1016/j.annals.2018.09.001
Annals of Tourism Research, 2018, vol. 73, num. November 2018, p. 103-115
cc-by-nc-nd, (c) Elsevier, 2018
http://creativecommons.org/licenses/by-nc-nd/3.0/es
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